All work

Web

Translucid

Your bridge to seamless communication.

Client
Translucid Languages
Year
2024
Location
Remote, worldwide
What we did
Web design, Development, 3D illustration, SEO
translucidservices.com
Hero with 3D illustration

Overview

Translucid provides over-the-phone, video and on-site interpretation in 200+ languages. They were great at making people understand each other and not so great at explaining themselves online.

The challenge

Interpretation is a trust purchase. Clients are hospitals, courts and businesses with deadlines. The old site felt like a template, and nobody trusts a template with a court hearing.

The idea

A clean, airy layout with lots of white space, a confident indigo and playful 3D objects that react as you scroll: floating letters from different scripts, a globe, a cloud a person sits on while chatting. Serious service, light touch.

Good interpreters disappear. You only notice the conversation. The website had to feel the same: no friction, just clarity.

Colour

A palette with a purpose.

Typography

DisplayPlus Jakarta Sans
TextPlus Jakarta Sans

Plus Jakarta Sans: open apertures that survive every language a client might read it in.

Voice

ClearWarmAvailable
We say

A certified Spanish interpreter in under 30 seconds.

We avoid

Leveraging linguistic paradigms for global synergy.

Highlights

+212%organic traffic in 9 months
0.9slargest contentful paint
38%more quote requests

Deliverables

  • UX & sitemap
  • Web design
  • 3D icon set
  • Front-end build
  • Technical SEO
  • Speed optimisation